Roulezl’exception
Berlines, SUV et voitures de sport rigoureusement sélectionnées. Financement, garantie 24 mois et mise en circulation dans les 58 wilayas — sans compromis.
- +1 200
- Livraisons
- 58
- Wilayas
- 24 mois
- Garantie
01 / 04Mercedes-AMG GT R
À partir de 28 500 000 DA
- 585 ch
- 0–100 · 3,6 s
- V8 Biturbo
Case study · Automotive
Véloce — the car dealership, online
Véloce is a premium car dealership in Algeria: sedans, SUVs, sports and premium vehicles, new and used. The goal — a crisp vehicle catalogue, credible spec sheets, a financing simulator and a test-drive booking flow that turns a visitor into a qualified lead.
The challenge
Selling a car online isn't selling a 5,000 DA product: it's a high-commitment purchase where trust is everything. We needed reassuring vehicle pages (photos, specs, new / used / on-order status), clear financing, test-drive booking, and a registration-and-delivery logistics covering all 58 wilayas.
What we built
A custom catalogue-showcase site, carbon and editorial, mobile-first, with a flow built for getting in touch and a full back office to manage stock, leads and appointments.
Our approach
Scoping
We start from your fleet, your ranges and your delivery logistics to define the scope and the priorities.
Design
Editorial automotive identity (carbon, orange accent, hard corners), mobile-first mockups and a contact flow built to convert — validated before a single line of code.
Development
Filterable catalogue, spec sheets, financing simulator, appointment booking and CIB deposit, with a tailor-made back office.
Go-live
Testing, performance and SEO optimization, then launch — source code and onboarding included.
Tech stack
Under the hood
Performance
Despite the large vehicle photography, every page is server-rendered and cached to show in under two seconds — compressed images, instant filters and gallery on mobile.
SEO
Built for Google from day one: clean URLs, vehicle structured data (make, model, price), multilingual tags (hreflang FR / AR) and an auto-generated sitemap — to rank for 'new car Algiers' as well as model queries.
Bilingual experience
Arabic isn't a bolt-on translation. The interface flips fully to RTL — fonts, numbers and layout adapt — for a genuinely native experience in both languages.
From the first photo to the confirmed test-drive appointment, every detail reassures the buyer committing several million dinars.
Results
< 0.0 s
Mobile load time
+0 %
Test-drive requests
0
Wilayas covered
FR · AR
Natively bilingual
“Customers arrive at the showroom already knowing which car they want to test. The site filters upfront — we only get serious leads now.”
What's next
Frequently asked questions
Depending on scope (simulator and booking included), an online dealership like Véloce ships in 4–7 weeks — design, integrations and go-live included.
Yes. The monthly payment is computed live on the vehicle page from the deposit and term, and the request goes straight to the back office.
Yes, for deposits and reservations via the official SATIM gateway (CIB & Edahabia). The balance is then settled at the dealership.
Yes, the interface is fully bilingual with native RTL support — every page exists in French and Arabic.
You do. The source code is handed over to the client at delivery, with no hidden subscription.