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Case study · Gaming
Nexus — the gaming-PC store, online
Nexus is an e-commerce store for gaming PCs and components in Algeria: graphics cards, processors, custom builds and prebuilts. The goal — a clear technical catalogue, a reliable PC builder and a reassuring checkout on high-value carts.
The challenge
Selling gaming gear online means expensive carts, sharp technical references and the fear of incompatibility. We needed to build trust (real components, warranty), a builder that checks compatibility, cash on delivery and shipping to all 58 wilayas.
What we built
A custom, dark and energetic e-commerce site, mobile-first, with a PC builder and a full back office to manage the catalogue, stock and orders.
Our approach
Scoping
We start from your catalogue, your brands and your delivery constraints to define the scope and the priorities.
Design
Gaming identity (neon purple on dark), mobile-first mockups and a checkout flow built to convert — validated before a single line of code.
Development
Technical catalogue, builder with compatibility rules, COD / CIB payment and carrier integrations, with a tailor-made back office.
Go-live
Testing, performance and SEO optimization, then launch — source code and onboarding included.
Tech stack
Under the hood
Performance
Despite the rich visuals and effects, every page is server-rendered and cached to show in under two seconds — compressed images, instant search and filters on mobile.
SEO
Built for Google from day one: clean URLs, product structured data, multilingual tags (hreflang FR / AR) and an auto-generated sitemap — to rank for 'gaming PC Algeria' as well as brand queries.
Bilingual experience
Arabic isn't a bolt-on translation. The interface flips fully to RTL — fonts, numbers and layout adapt — for a genuinely native experience in both languages.
From picking the GPU to the parcel delivered against payment, every detail reassures the gamer who's investing.
Results
< 0.0 s
Mobile load time
+0 %
Conversion rate
0
Wilayas delivered
FR · AR
Natively bilingual
“Customers build their PC without picking the wrong part, and order even on 300,000 DA carts. The builder makes the difference.”
What's next
Frequently asked questions
Depending on scope (builder included), a store like Nexus ships in 4–7 weeks — design, integrations and go-live included.
Yes. Sockets, PSU wattage and case clearance are checked automatically as each component is added.
Yes. COD is at the heart of the flow, plus the official SATIM gateway (CIB & Edahabia).
Yes, the interface is fully bilingual with native RTL support — every page exists in French and Arabic.
You do. The source code is handed over to the client at delivery, with no hidden subscription.