Tout l’électroménager, au juste prix.
Climatiseurs, lave-linge, réfrigérateurs et plus — livrés partout en Algérie, avec paiement à la livraison.
Case study · Appliances
ElectroDZ — the appliances megastore, online
ElectroDZ is a home-appliances & electronics megastore in Algeria: AC units, washing machines, fridges, kitchen and TVs. The goal — a massive but crystal-clear catalogue, reliable spec sheets and a reassuring checkout on expensive products, cash on delivery included.
The challenge
Selling appliances online means hundreds of technical references, high baskets and the fear of paying upfront. We needed a fast, filterable catalogue, clear product pages (specs, warranty, reviews), cash on delivery, and a delivery-and-installation logistics covering all 58 wilayas.
What we built
A custom retail e-commerce site, bright and fast, mobile-first, with a filterable catalogue and a full back office to manage pricing, stock and orders.
Our approach
Scoping
We start from your catalogue, your brands and your delivery logistics to define the scope and the priorities.
Design
Clear retail identity (brand red on white), mobile-first mockups and a checkout flow built to convert — validated before a single line of code.
Development
Filterable catalogue, spec sheets, COD / CIB payment, delivery and installation scheduling, with a tailor-made back office.
Go-live
Testing, performance and SEO optimization, then launch — source code and onboarding included.
Tech stack
Under the hood
Performance
Despite a large catalogue and heavy imagery, every page is server-rendered and cached to show in under two seconds — compressed visuals, instant search and filters on mobile.
SEO
Built for Google from day one: clean URLs, product structured data (price, availability, reviews), multilingual tags (hreflang FR / AR) and an auto-generated sitemap — to rank for 'air conditioner Algiers' as well as brand queries.
Bilingual experience
Arabic isn't a bolt-on translation. The interface flips fully to RTL — fonts, numbers and layout adapt — for a genuinely native experience in both languages.
From the spec sheet to the parcel installed in the customer's home, every detail reassures the buyer investing in their household.
Results
< 0.0 s
Mobile load time
+0 %
Conversion rate
0
Wilayas delivered
FR · AR
Natively bilingual
“We manage thousands of references without drowning, and customers order a 150,000 DA fridge with full confidence thanks to cash on delivery.”
What's next
Frequently asked questions
Depending on catalogue size, a store like ElectroDZ ships in 4–7 weeks — design, integrations and go-live included.
Yes. Search, filters and product pages stay instant even with thousands of references, thanks to server rendering and caching.
Yes. COD is at the heart of the flow, plus the official SATIM gateway (CIB & Edahabia).
Yes, the interface is fully bilingual with native RTL support — every page exists in French and Arabic.
You do. The source code is handed over to the client at delivery, with no hidden subscription.